Pro Advice

Skyrocket your Content Marketing with these Awesome 5 Free tools

The 5 top content marketing tools will help you organize, plan, and edit so that youíd get more productive than youíve ever been before!
Yassmin Yasser 25 July 2020

Content creation is not for the faint-hearted, a lot to do all the time, and if you donít keep things in order, you may wreck your nerves and get your creativity watered down. 

Kate Emily, the digital marketing strategist, talks about her best five free content marketing tools!

The 5 top content marketing tools will help you organize, plan, and edit so that youíd get more productive than youíve ever been before!

Watch the video here:

Before we get to the tools, letís place a magnifying glass on an essential quirky detail. Content creation marketing and Advertising are not the same; they are apples and oranges.

Content Creation Marketing vs. Advertising:

Letís get back to the drawing board for a minute to clear that one thing up.

Advertising is the process of reaching out to your clients, whether youíre part of a girl scout, so you knock on your customersí doors, or you target your Facebook and Google ads.

On the other hand, content marketing is the inbound type of marketing, or in other words, itís the art of creating content that brings the customers to your yard.

Your content creation strategy may consist of blog posts, podcasts, newsletters, youtube channels, posting on a social media platform, and anything that you create with the intent of building the Ďíknow, like, and trustíí relationship with your customers.

Content creation business is long term; it takes time to see noticeable results or ROI, but itís worth the effort and patience.

Now letís dive into the five free content marketing tools thatíll help you keep your sanity through the challenging content creation journey.

Free Content Marketing Tools:

1- Asana

Good organizing is the key to all successes. Asana helps keep things organized and in order. Through Asana, you can: 

  • Easily assign tasks and set their priorities.
  • Map out each step of all your projects
  • Check the workload of your team and reassign tasks with a click.
  • Connect work through all your other tools, 

It has a calendar view option, and you can color-code your tasks according to their priority.

Asana is one of the top content marketing tools, and itís a must-have if you work in a team.

2- Evernote 

Old is definitely gold! 

Evernote had existed for a long while now, yet it still is one of the best content marketing tools 2020.

Evernote is a free app for your smartphone and computer that stores everything you could imagine: notes, recipes, to-do lists, google docs, etc..

You can then check the things you added from any of your other devices. All you got to do is structure your tags right, and by that, you can access everything easily.

This top content marketing tool has a free and paid version; the paid version is pretty affordable if you decide to upgrade.

3- Grammarly

Even if you have the sharpest eye for details, some grammar and spelling mistakes may slip from time to time, especially when you create a massive load of content. 

Grammarly takes this burden off your shoulder; its free version offers you spelling and grammar mistakes detection and synonyms suggestions.

The best part is that it has a google chrome extension, plug it, and itíll detect your errors while youíre typing on any of your social media platforms, google docs, emails, etc.. Believe me itís going to be your best pal in no time!

4- Planoly

If youíre a social media manager or content creator youíve probably asked yourself this before, how can something that looks so easy, be this hard!

Planning, scheduling, and posting on your different platforms is not as easy as it seems. Planoly exists to make things a bit easier, and the best part is that it has a low learning curve!

Why itís one of the best content marketing tools 2020? 

  • Easily plan and schedule for Instagram, Twitter, and Pinterest.
  • Draft, plan, schedule and publish content
  • Analyze your business profile data
  • Create and customize content for your social channels from their selection of designer templates.

5- Mailchimp

Email marketing is the bread and butter of any online businessís growth. And Mailchimp is, without doubt, the king of automation in Email marketing.

Its free service offers up to 2000 subscribers, which is more than enough if you are just kickstarting your business.

Easily customize emails and adjust them to be sent with your own rules. Whether you want to send a welcome message to new subscribers, keep your subscribers engaged, etc..

Content creation is all about setting a good strategy and using the right tools to ease and take things up a notch!

Which free content marketing tools do you use? And which of the ones we mentioned are you thrilled to try? Tell us in the comments!